beating cancer in women

Women are increasingly playing a pivotal role in the shaping up of our society. Sadly, we are losing our women to the battle of cancer, which is turning out to be a growing menace worldwide. In India, every day about 2,000 new women cancer cases are diagnosed, of which 1,200 are at advanced stages and half of them don’t survive. Numbers aside, the impact of cancer is far greater due to the immense emotional trauma associated with its diagnosis and the subsequent gloomy prognoses.

Even though rate of cancer cases is increasing at an alarming rate, the level of awareness remains very low. Only 1% of women in India undergo any sort of cancer screening process in a period of 2 years.

The biggest challenge is that many are diagnosed when the disease has spread in the body, at which point they become either untreatable or are harder to treat.

Most women cancers can be cured if detected early and survivors can live a healthy life. The need of the hour is to spread awareness by emphasizing on the three key facets of the problem: prevention, detection and cure.

To achieve this objective of raising awareness, we at American Oncology Institute, have come up with an initiative titled #beatingcancerinwomen. We are committed to making it an informative public health awareness initiative on building awareness about cancer in women, its prevention and how early detection of cancer may lead to successful survival. As part of the initiative, we will be conducting multiple activities under the program #beatingcancerinwomen in different cities of the country including Hyderabad, Vijayawada and Ludhiana.

We invite you to be a part of this initiative and support us in making it a success for the noble cause.


Beating Cancer In Women at:  Hyderabad Vijayawada Ludhiana

Cancer Facts

The most prevalent cancers in women include breast cancer, cervical cancer, uterine cancer, ovarian cancer, vaginal cancer, and vulvar cancer. Breast cancer is the most prevalent among women followed by cervical cancer and uterine/endometrial cancer. It is estimated that 1 in 28 women may develop breast cancer during her lifetime. For every two women newly diagnosed with breast cancer one dies. One woman dies of cervical cancer every 8 minutes in India.

Prevention of cancer is important as about one-third to one-half of the cases could be averted based on current knowledge of risk factors. Chances of developing cancer are affected by the lifestyle choices one makes.

Habits that help prevent Cancer are:

  • Immunization programs such as HPV Vaccination for prevention of cervical cancer.
  • Abstaining from the use of tobacco.
  • Maintaining a healthy weight, Eating healthy with plenty of fruits and vegetables.
  • Regular physical activity.
  • Avoiding alcohol.
  • Knowing yourself, your family history, and your risks.
  • Having regular check-ups and cancer screening tests.

The best way to fight cancer is to find it early. Early detection greatly increases the chances for successful treatment. Early detection requires better awareness through education and appropriate screening based on age and risk profile and is particularly relevant for cancers of the breast, cervix, mouth, larynx, colon and rectum, and skin.

The first step to detect breast cancer is to do self-exams and notice any changes in your breasts. Breast self-examination should be done monthly, starting at the age of 20. The most important screening test for breast cancer is the mammogram. Women ageing between 40-45 or older should have a mammogram once a year.

Two screening tests can help detect cervical cancer: Pap Smear test and HPV test. The Pap smear test is recommended for women between ages 21 and 65. Women above 30 years of age should choose to have an HPV test along with the Pap smear test. HPV DNA testing along with Pap Smears increases the sensitivity of the test. It is recommended once every 5 years if 3 consecutive Pap Smears are negative.

It’s important to pay attention to your body and know what is normal for you. If you have any symptoms that persist for two weeks or longer, talk to your doctor.

Most common treatments include surgery, chemotherapy, radiation therapy, targeted therapy and/or combination of these. Advanced surgical therapy is used to treat early stage malignancies; higher-stage tumors require integration of surgery along with chemotherapy and/or radiation therapy. Radiation therapy is found to be most effective in treating cancers related to cervix and breast.

No advancements in the recent past have been more transformative than the rise of immunotherapy and targeted therapy, monoclonal antibody and tyrosine kinase inhibitors. Immunotherapy uses the body’s immune system to fight cancer. Targeted therapy works by targeting specific genes or proteins which are found in cancer cells. Monoclonal antibody drugs target a certain antigen, such as one found on cancer cells. Tyrosine kinase inhibitors are usually tablets.

All women should be seeking medical help for symptoms such as lump in breast, abnormal vaginal bleeding or discharge, pelvic pain or pressure, abdominal or back pain, changes in bathroom habits (increased urination, constipation, diarrhea), itching or burning of the vulva and changes in vulva color or skin (rash, sores, warts, ulcers).

#beatingcancerinwomen through a series of activities.

Press Launch


Awareness Talks


Public Awareness Events


Educating Women

Hands joined in circle holding breast cancer struggle symbol

Online Campaign


Radio Campaign


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